Portfolio Task 2- Modernist Graphic Design

Modernist Graphic Gesign was a reaction against the decadence of typography and design of the late 19th century. Modern typography was characterized by the use of the sans-serif and serif typeface. Modernist Graphic Design is associated with progress, experimentation, originality and innovation.


Cassandre A.M (1935) 'Normandie Poster' http://en.wikipedia.org/wiki/File:Normandie_poster.jpg

The simple typography in this poster presents Modernist Graphic design ideas, combinded with the image of this form of transport which presents progress in technology.

Dolgorukov, N (1931) 'Full speed ahead for the fourth and final year of the Five Year Plan!' http://www.iisg.nl/exhibitions/chairman/sov19.php

This image presents industry and plans for development to improve society, presenting Modernist ideas through Graphic Design.

'The aims of the Five Year Plan are extremely high already. Then Stalin decides they have to be achieved in four years. Everything is subordinated to this, with disastrous long-turn effects. '


Nitsche, E (1937) http://www.iconofgraphics.com/Erik-Nitsche/

This image shows experimentation and innovative Modernist Graphic Design through the use of colour, aesthetic and use of iconic images.

Nitsche, E (1955) 'General Dynamics' http://www.iconofgraphics.com/Erik-Nitsche/

Allner, W (1953) 'Fortune' http://30gms.com/permalink/walter_allner/

This image is designed with the purpose of being mass produced. Modernist Graphic Design showing the its use of type faces, that is designed for this purpose.